SiteGround web hosting company has recently enhanced its service in order to target better its European users. Last week the company introduced prices in EURO and British Pounds, additional free European domain names and more convenient access to phone support from the territory of the old continent. This is not the first step that SiteGround takes to get closer to markets outside the USA. Last year the company launched its first server location in Europe and a few months later one more in Asia. The special attention to its international customers is now extended with new enhancements targeting the European citizens.
As part of the initiative to add a more local feel to its brand, SiteGround now shows its prices in British Pounds to the UK customers and in Euro to the rest of the European visitors. This makes the price comparison between SiteGround and other local providers easier and also saves additional conversion fees that can affect payments in a foreign currency.
Another enhancement in the European customer experience is the introduction of more affordable phone support lines. Until recently the company provided only a US toll-free number for customer service, which was generating overseas charges for people living outside the United States. Now all customers from The UK, Spain, The Netherlands, Germany, France, Italy, Belgium, Austria and Greece will be able to contact the SiteGround support team 24/7 by dialing a phone number that is either free or at the price of a normal local call, depending on the specific country. The rest of Europe will be able to call a regular UK phone line, driving the overseas costs down.
On top of the new currencies and local phone numbers, to users from the respective country, SiteGround also offers for free registration with every hosting account the following country specific extensions: .co.uk, .nl, .fr, .de, .it, .at, .be, and .es. In addition, all European citizens will be able to register the .eu domain extension free of charge.
“More than 40% of SiteGround customers are located outside the USA. Our aim is to provide them with convenience of service matching the one that our US customers receive. We started with Europe, which is our second biggest market, and we plan to target more regions worldwide in the future.” said Reneta Tsankova, COO of SiteGround.